Stephen-Willis
Stephen Willis Product Designer

Vodafone X Treasure Hunt

This project was undertaken as part of Vodafone's Youth Campaign: 'Vodafone X' in Ireland. Speaking to an audience of 18-24 year olds, they would be tasked with going on a treasure hunt in Dundrum Shopping Centre in Dublin.

They would use their mobile devices to locate and capture QR codes that released information on the offers available to them if the switch mobile network to Vodafone. Whoever completed the hunt the fastest would win and have their phone bill paid for an entire year.

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