Stephen-Willis
Stephen Willis Product Designer
CHR_Gear_Stick.jpg

Toyota C-HR Mobile Experience

Mobile Advertising

Radical January 2017

Facebook Canvas for the New Toyota C-HR 2017.

The Brief: Design a user experience for mobile on Facebook Canvas.

My Role: Lead UX designer.

The Project: The Toyota C-HR arrived in Ireland in November 2016. The Canvas was used to promote the car on mobile devices. My task was to curate and design the flow of the canvas which incorporates imagery and video.

Images and videos provided by Toyota Europe.

CHR3510_16.jpg
Toyota_C-HR_Canvas_Jan_2017_V21-Header.jpg
Toyota_C-HR_Canvas_Jan_2017_V2_2-TVC_1.gif
Toyota_C-HR_Canvas_Jan_2017_V23-Intro.jpg
Toyota_C-HR_Canvas_Jan_2017_V24-Want..jpg
Toyota_C-HR_Canvas_Jan_2017_V25-Crossover.jpg
Toyota_C-HR_Canvas_Jan_2017_Snake.gif
Toyota_C-HR_Canvas_Jan_2017_V27-Harmony.jpg
Toyota_C-HR_Canvas_Jan_2017_V28-Carousel.jpg
Toyota_C-HR_Canvas_Jan_2017_V29-Outro.jpg